ABOUT
The Brand
Catchu Syvaion– A distinctive niche brand in women's lingerie and shapewear, masterfully fusing artisanal craftsmanship with avant-garde design.
Defined by its signature silhouette-sculpting aesthetic, the brand employs proprietary techniques to integrate premium electroplated hardware, custom satin elastics, and opulent fabrics. This creates iconic adjustable lingerie meticulously crafted for the modern woman.
With each seasonal evolution, Catchu Syvaion remains rooted in its founding principles: Luxurious refinement, Tactile comfort, Captivating visual impact, and above all, empowering self-care through intimate wear.
The Founder
Catchu Syvaion is the brainchild of founder Syvana, created to address the pain point that "beautiful lingerie is uncomfortable, and comfortable lingerie is not beautiful." The brand aims to ensure that, regardless of one's body type or appearance, everyone can wear luxurious and stylish lingerie without feeling inferior or self-conscious, encouraging them to love themselves bravely. This concept arose from her frustration with the market's lack of high-quality, comfortable lingerie that also conveyed a sense of design. Syvana has an obsession with every detail, fabric, and quality of the lingerie.
Syvana collaborates closely with designers to bring her vision to life. She is primarily responsible for conceptualizing and designing the collections, overseeing the series, and meticulously reviewing and personally trying on each style during sample production. Despite not having a formal background in lingerie design, she turned this into an advantage by pushing Catchu Syvaion to break conventional norms in every aspect. Catchu Syvaion offers a unique and revolutionary sizing system, carefully crafted with core sizing that eliminates sizing troubles. The wide-ranging adjustable design gently accommodates the body’s natural movement, whether it’s for moments of lightness or for needing more space. It constantly provides solid support and a comfortable fit, following the body through different stages. The lingerie adapts to the human form, rather than forcing people to adapt to it. This innovation, combining aesthetics and practicality, allows Catchu Syvaion's lingerie, including structured bras, corsets, and girdles, to transcend size limitations and be customized to meet individual wearer needs.
Our Values
As a small and tight-knit team, Catchu Syvaion understands that integrity, respect, and honesty are the core of our development. We are dedicated to creating unique, bold, and unfettered innovative designs. The success of Catchu Syvaion depends on close collaboration. Within this collaborative environment, team members are encouraged to embrace creativity and innovation, share ideas in all aspects, and appreciate each other's skills. The team’s shared passion for lingerie unites them, fostering a fulfilling and happy work environment. Here, they embrace an experimental spirit, pursuing innovation and design.
Catchu Syvaion places equal importance on relationships with customers. We are driven by customer satisfaction, achieved through our products and personalized fitting rooms. We delight in receiving positive customer feedback; similarly, we welcome constructive criticism to improve our brand. We uphold an open and personalized approach to customer service, earning trust and loyalty. We strive to make customers feel comfortable, special, and cared for. The design philosophy of Catchu Syvaion revolves around how clothing makes the wearer feel.
We respect and value professional partnerships with customers, suppliers, and distributors. Catchu Syvaion advocates timeless design, versatile styles, and high-quality production, embracing a belief in products built to last, against the seasonal, low-quality, disposable culture of fast fashion. We are devoted to maintaining and enhancing product quality. Catchu Syvaion is committed to improving fit, developing cutting-edge materials and stretchy fabrics, and always staying ahead of fashion trends, offering innovative and original designs.